Reality might never have been that popular, but it has certainly become more unpopular over the last decade.
There is perhaps nothing more popular today than viral mental illness and unlike other purely biological airborne and contact-based viruses, it can spread and replicate across the globe in a matter of seconds. Much like the various biological viruses this manner of viral mental illness causes measurable amounts of harm, to a point where it might be classified as “minor brain damage” when applied repeatedly and over extended periods.